My colleague Scott Wallsten, PFF’s Director of Communications Policy Studies, has just released an excellent short essay on one of my favorite pet issues: Metered pricing as a solution to broadband congestion / traffic management issues. This is very relevant right now, of course, because of the Comcast kerfuffle regarding how the company have gone about managing BitTorrent traffic.
In his essay, entitled “Managing the Network? Rethink Prices, not Net Neutrality,” Scott points out that:
Comcast should have been more forthcoming in its response and should be more transparent about its actions. Even so, Comcast isn’t the culprit and net neutrality regulations aren’t the answer. Instead, network congestion problems caused by some people’s excessive use are a direct and predictable result of the all-you-can-eat pricing that nearly every ISP charges for broadband service. We know that this kind of pricing gives people little incentive to pay attention to how much of the service they use. People whose electricity is included in their rent rather than metered, for example, may as well leave the lights on all day and keep their homes frigid in the summer and toasty in the winter. To be sure, some people conserve simply because they care about the environment, but most won’t since they don’t see any savings from using energy more efficiently. It is often complicated to determine prices in network industries that have high fixed costs and low marginal costs–like broadband. As long as the cost of sending an extra bit down the pipe is close to nothing, a flat rate for unlimited use is probably efficient. In that case, the operator must cover the fixed cost of the infrastructure, but it might not be worthwhile to monitor usage. If usage costs begin to increase, however, flat rate pricing may become inefficient.
The Technology Liberation Front is the tech policy blog dedicated to keeping politicians' hands off the 'net and everything else related to technology.