Sometimes legislators vote along political party interests, sometimes in their self interest, and as we saw in Maine–sometimes legislators will have the constitutional interests of free speech and the commerce clause in mind.
I traveled with my NetChoice colleague Steve DelBianco to Augusta last week to testify at a joint judiciary committee hearing of the Maine legislature. Our mission: persuade the committee members to repeal the Predatory Marketing Act, which became law just two months ago–and a law so bad that it ranked #1 on NetChoice’s iAWFUL top ten list of worst legislation.
This law’s potentially sweeping (negative) impact is a big deal. So big that the Maine legislature met out-of-session to re-consider it. It dedicated a webpage to the hearing and received over 30 comments from various interests — including comments from NetChoice.
The law seriously restricts the exchange of information between Web 2.0 services and their users by making it unlawful to knowingly collect or receive health-related or personal information for marketing purposes from a minor, without first obtaining verifiable parental consent. In effect, the law restricts advertising that is most relevant to user interests.
We arrived confident but with a “tail between our legs” feeling — after all, we had just sued the state of Maine and agreed to a court order that said very favorable words about our chances to win on the merits. In the court case, NetChoice was joined by Reed Elsevier, the Maine Independent Colleges Association, and the Maine Press Association in calling for an injunction against the law, arguing that it tramples First Amendment rights while wreaking havoc with interstate commerce.
So here we were, with but a day or two to show how the existing law broadly harms a number of online services. Continue reading →



The Technology Liberation Front is the tech policy blog dedicated to keeping politicians' hands off the 'net and everything else related to technology.