Yesterday I explained why I’m not too worried about Silicon Valley’s penchant for “solutionism,” which Evgeny Morozov tackles in his new book. Essentially I think that as long as we make decisions about which technologies to adopt via market processes, people will reject those applications that are stupid or bad. Today I want to explore one reason why I’m optimistic that, in the long run, the public will get the technology it wants, despite the perennial squeamishness of some intellectuals.
The problem some thinkers and pundits have with my sanguine let-a-thousand-flowers-bloom approach is that inevitably the public will embrace some technologies that the thinkers don’t like. The result is usually a lot of fretting and hand-wringing by public intellectuals about what the scary new technology will do to our brains or society. Eventually, activists take on the cause and try to use state power to limit the choices the rest of us can make—for our own good, rest assured.
Today it seems that the next technology to get this treatment will be life-logging and personal data mining, as I discussed in my last post. Squarely in the crosshairs right now is Google Glass.
In this CNN op-ed about Glass Andrew Keen waits only seven words before using the adjective “creepy”—the watchword of nervous nellies everywhere. His concern is that those wearing Google Glass will be spying on anyone in their line of sight. Mark Hurst expresses similar concerns in a widely circulated blog post that also frets about what happens when we’re all not just recording but also being recorded.
This time around, though, I think the worrywarts face an uphill battle. That’s because in the case of life-logging and personal data mining, the “creepy” parts of the technologies are one in the same with the technologies themselves. The “creepiness” is not a bug, it’s the feature, and it can’t be severed without destroying the technology.