A Rant

by Tim Lee on August 21, 2007 · Comments

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Charter and I have this game we play. About once a year, they raise the rate for my broadband connection to something ridiculous like $53.99/month. I then call them up, pretend I want to cancel, and they offer me a “special offer” that allows me to pay something more reasonable, like $29.99/month, “for a limited time” or in exchange for a 1-year contract.

Last time I did this, the process was relatively quick and painless. After some hemming and hawing, the customer service representative took my information over the phone and that was that. This year, however, Charter has figured out that there’s this thing called “the Internet.” So when I called up my friendly Charter customer service representative, she informed me that I would need to sign up for a special offer through the website. Great! I thought. I picked the package I wanted, entered my information, clicked “Order,” and up popped a small window labeled “Charter Live Chat.” (“One more step!” it said, rather optimistically)

Charter doesn’t appear to have jumped on the Web 2.0 bandwagon, as the chat window worked by means of a frame that refreshed every few seconds, creating an annoying flicker. It was also extremely slow–after I typed a message, it would take more than a minute for the lady at the other end to respond. And she didn’t appear to have any of the contact information I’d just entered. In fact, after about 10 minutes of sitting around waiting for her to get back to me, she informed me that she was unable to access my account, and I’d have to call to get the account changed.

I’m at a loss to explain what Charter is trying to accomplish with this whole Internet-based ordering process. It doesn’t seem like it would cut down on labor costs much. And it’s certainly not any faster or more convenient for the customer. Maybe they’re hoping that if they make the process as cumbersome as possible, I’ll give up and pay their inflated prices without a fuss?

Comments Posted in: Broadband & Neutrality Regulation

  • My impression is that internet-based customer service does cut down on labor costs because it allows companies to use much stupider people as CS reps. I came to this conclusion while ago when I was spending a lot of time trying to get things done over web-based chats. I spent most of my waiting time trying to decide whether there was a bot or a person on the other end. Many answers were non-responsive to the questions I'd asked and seemed to be based on key words; on the other hand, presumably bots would be programmed to use correct spelling and fewer grammar errors in their canned responses. I finally decided that what it was, was an intellectually-challenged person equipped with a big book of flowheets.

    On the phone, a person has to at least be able to think quickly enough to respond to questions (customers get too frustrated if they're put on hold after every exchange); on the web that's not the case. They also don't need to be good with people at all, since they can just look up "Irate Customer" in their book and type in "You seem distress. I am trying to solve you problem. Please give me a three minutes." rather than actually responding to your concern.

    So that's my theory. They could just be annoying you on purpose, though.
  • Luis got to that one before me. Is it any wonder so many broadband providers get no love?
  • eric
    Because locally we have a duopoly, which amounts to virtually no competition, I opted for a "lifetime price guarantee" of $32/mo. for 1.5Mbps DSL from Qwest. It isn't a great deal, but avoids end-of-term hassles. If we ever actually do get real competition, maybe I can lock in at a lower price.
  • Surely you can just move to one of the many other competitive broadband providers in your area, Tim? :)
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