default – Technology Liberation Front https://techliberation.com Keeping politicians' hands off the Net & everything else related to technology Thu, 03 Apr 2025 23:20:10 +0000 en-US hourly 1 6772528 My Latest Study on AI Governance https://techliberation.com/2023/04/20/my-latest-study-on-ai-governance/ https://techliberation.com/2023/04/20/my-latest-study-on-ai-governance/#comments Thu, 20 Apr 2023 18:25:29 +0000 https://techliberation.com/?p=77114

The R Street Institute has just released my latest study on AI governance and how to address “alignment” concerns in a bottom-up fashion. The 40-page report is entitled, “Flexible, Pro-Innovation Governance Strategies for Artificial Intelligence.”

My report asks, is it possible to address AI alignment without starting with the Precautionary Principle as the governance baseline default? I explain how that is indeed possible. While some critics claim that no one is seriously trying to deal with AI alignment today, my report explains how no technology in history has been more heavily scrutinized this early in its life-cycle as AI, machine learning and robotics. The number of ethical frameworks out there already is astonishing. We don’t have too few alignment frameworks; we probably have too many!

We need to get serious about bringing some consistency to these efforts and figure out more concrete ways to a culture of safety by embedding ethics-by-design. But there is an equally compelling interest in ensuring that algorithmic innovations are developed and made widely available to society.

Although some safeguards will be needed to minimize certain AI risks, a more agile and iterative governance approach can address these concerns without creating overbearing, top-down mandates, which would hinder algorithmic innovations – especially at a time when America is looking to stay ahead of China and other nations in the global AI race.

My report explores the many ethical frameworks that professional associations have already formulated as well as the various other “soft law” frameworks that have been devised. I also consider how AI auditing and algorithmic impact assessments can be used to help formalize the twin objectives of “ethics-by-design” and keeping “humans in the loop,” which are the two principles that drive most AI governance frameworks. But it is absolutely essential that audits and impact assessments are done right to ensure it does not become an overbearing, compliance-heavy, and politicized nightmare that would undermine algorithmic entrepreneurialism and computational innovation.

Finally, my report reviews the extensive array of existing government agencies and policies that ALREADY govern artificial intelligence and robotics as well as the wide variety of court-based common law solutions that cover algorithmic innovations. The notion that America has no law or regulation covering artificial intelligence today is massively wrong, as my report explains in detail.

I hope you’ll take the time to check out my new report. This and my previous report on “Getting AI Innovation Culture Right” serve as the foundation of everything we have coming on AI and robotics from the R Street Institute. Next up will be a massive study on global AI “existential risks” and national security issues. Stay tuned. Much more to come!

In the meantime, you can find all my recent work here on my “Running List of My Research on AI, ML & Robotics Policy.”


Additional Reading:

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What Policy Vision for Artificial Intelligence? https://techliberation.com/2023/04/02/what-policy-vision-for-artificial-intelligence/ https://techliberation.com/2023/04/02/what-policy-vision-for-artificial-intelligence/#comments Sun, 02 Apr 2023 21:32:49 +0000 https://techliberation.com/?p=77103

In my latest R Street Institute report, I discuss the importance of “Getting AI Innovation Culture Right.” This is the first of a trilogy of major reports on what sort of policy vision and set of governance principles should guide the development of  artificial intelligence (AI), algorithmic systems, machine learning (ML), robotics, and computational science and engineering more generally. More specifically, these reports seek to answer the question, Can we achieve AI safety without innovation-crushing top-down mandates and massive new regulatory bureaucracies? 

These questions are particular pertinent as we just made it through a week in which we’ve seen a major open letter issued that calls for a 6-month freeze on the deployment of AI technologies, while a prominent AI ethicist argued that governments should go further and consider airstrikes data processing centers even if the exchange of nuclear weapons needed to be considered! On top of that, Italy became the first major nation to ban ChatGPT, the popular AI-enabled chatbot created by U.S.-based OpenAI.

My report begins from a different presumption: AI, ML and algorithmic technologies present society with enormously benefits and, while real risks are there, we can find better ways of addressing them. As I summarize:

The danger exists that policy for algorithmic systems could be formulated in such a way that innovations are treated as guilty until proven innocent—i.e., a precautionary principle approach to policy—resulting in many important AI applications never getting off the drawing board. If regulatory impediments block or slow the creation of life-enriching, and even life-saving, AI innovations, that would leave society less well-off and give rise to different types of societal risks.

I argue that it is essential we not trap AI in an “innovation cage” by establishing the wrong policy default for algorithmic governance but instead work through challenges as they come at us. The right policy default for the internet and for AI continues to be “innovation allowed.” But AI risks do require serious governance steps. Luckily, many tools exist and others are being created. While my next major report (due out April 20th) offers far more detail, this paper sketches out some of those mechanisms. 

The goal of algorithmic policy should be for policymakers and innovators to work together to find flexible, iterative, agile, bottom-up governance solutions over time. We can promote a culture of responsibility among leading AI innovators and balance safety and innovation for complex, rapidly evolving computational and computing technologies like AI. This approach is buttressed by existing laws and regulations, as well as common law and the courts.

The new Biden Admin “AI Bill of Rights” unfortunately represents a fear-based model of technology policymaking that breaks from the superior Clinton framework for the internet & digital technology. Our nation’s policy toward AI, robotics & algorithmic innovation should instead embrace a dynamic future and the enormous possibilities that await us.

Please check out my new paper for more details. Much more to come. And you can also check out my running list of research on AI, ML robotics policy.

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Tech Regulation Will Increasingly Be Driven Through the Prism of “Algorithmic Fairness” https://techliberation.com/2022/11/06/tech-regulation-will-increasingly-be-driven-through-the-prism-of-algorithmic-fairness/ https://techliberation.com/2022/11/06/tech-regulation-will-increasingly-be-driven-through-the-prism-of-algorithmic-fairness/#comments Sun, 06 Nov 2022 18:51:21 +0000 https://techliberation.com/?p=77056

We are entering a new era for technology policy in which many pundits and policymakers will use “algorithmic fairness” as a universal Get Out of Jail Free card when they push for new regulations on digital speech and innovation. Proposals to regulate things like “online safety,” “hate speech,” “disinformation,” and “bias” among other things often raise thorny definitional questions because of their highly subjective nature. In the United States, efforts by government to control these things will often trigger judicial scrutiny, too, because restraints on speech violate the First Amendment. Proponents of prior restraint or even ex post punishments understand this reality and want to get around it. Thus, in an effort to avoid constitutional scrutiny and lengthy court battles, they are engaged in a rebranding effort and seeking to push their regulatory agendas through a techno-panicky prism of “algorithmic fairness” or “algorithmic justice.”

Hey, who could possibly be against FAIRNESS and JUSTICE? Of course, the devil is always in the details as Neil Chilson and I discuss in our new paper for the The Federalist Society and Regulatory Transparency Project on, “The Coming Onslaught of ‘Algorithmic Fairness’ Regulations.” We document how federal and state policymakers from both parties are currently considering a variety of new mandates for artificial intelligence (AI), machine learning, and automated systems that, if imposed, “would thunder through our economy with one of the most significant expansions of economic and social regulation – and the power of the administrative state – in recent history.”

We note how, at the federal level, bills are being floated with titles like the “Algorithmic Justice and Online Platform Transparency Act” and the “Protecting Americans from Dangerous Algorithms Act,” which would introduce far-reaching regulations requiring AI innovators to reveal more about how their algorithms work or even hold them liable if their algorithms are thought to be amplifying hateful or extremist content. Other proposed measures like the “Platform Accountability and Consumer Transparency Act” and the “Online Consumer Protection Act” would demand greater algorithmic transparency as it relates to social media content moderation policies and procedures. Finally, measures like the “Kids Online Safety Act” would require audits of algorithmic recommendation systems that supposed targeted or harmed children. Algorithmic regulation is also creeping into proposed privacy regulations, such as the “American Data Protection and Privacy Act of 2022.”

And then there are all the state laws–many of which have been pushed by conservatives–that would mandate “algorithmic transparency” for social media content moderation in the name of countering supposed viewpoint bias. Bills in Florida and Texas take this approach. Meanwhile, conservatives in Congress Senator Josh Hawley’s (R-MO) push for bills like the “Ending Support for Internet Censorship Act” that requires large tech companies undergo external audits proving that their algorithms and content-moderation techniques are politically unbiased. It’s an open invitation to regulators and trial lawyers to massively regulate technology and speech under the guise of “algorithmic fairness.” Countless left-leaning law professors and European officials have already proposed a comprehensive algorithmic audit apparatus to regulate innovators in every sector.

It’s the rise of the Code Cops. If we continue down this path, it ends with a complete rejection of the permissionless innovation ethos that made America’s information technology sector a global powerhouse. Instead, we’ll be stuck with the very worst type of “Mother, May I” precautionary principle-based regulatory regime that will be imposing the equivalent of occupational licensing requirements for coders.

If code is speech, algorithms are as well. Defenders of innovation freedom need to step up and prepare for the fight to come. [See my earlier essay, “AI Eats the World: Preparing for the Computational Revolution and the Policy Debates Ahead.”] Chilson and I outline the broad contours of the battle for freedom of speech and the freedom to innovation that is brewing. It will be the most important technology policy issue of the next ten years. I hope you take the time to read our new essay and understand why. And below you will find a few dozen more essay on the same topic if you’d like to dig even deeper.

Additional Reading :

 

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AI Eats the World: Preparing for the Computational Revolution and the Policy Debates Ahead https://techliberation.com/2022/09/12/ai-eats-the-world-preparing-for-the-computational-revolution-and-the-policy-debates-ahead/ https://techliberation.com/2022/09/12/ai-eats-the-world-preparing-for-the-computational-revolution-and-the-policy-debates-ahead/#comments Mon, 12 Sep 2022 23:52:26 +0000 https://techliberation.com/?p=77039

[Cross-posted from Medium.]

The Coming Computational Revolution

Thomas Edison once spoke of how electricity was a “field of fields.” This is even more true of AI, which is ready to bring about a sweeping technological revolution. In Carlota Perez’s influential 2009 paper on “Technological Revolutions and Techno-economic Paradigms,” she defined a technological revolution “as a set of interrelated radical breakthroughs, forming a major constellation of interdependent technologies; a cluster of clusters or a system of systems.” To be considered a legitimate technological revolution, Perez argued, the technology or technological process must be “opening a vast innovation opportunity space and providing a new set of associated generic technologies, infrastructures and organisational principles that can significantly increase the efficiency and effectiveness of all industries and activities.” In other words, she concluded, the technology must have “the power to bring about a transformation across the board.”

Expanding Our Skillset

Thus, AI (and AI policy) is multi-dimensional, amorphous, and ever-changing. It has many layers and complexities. This will require public policy analysts and institutions to reorient their focus and develop new capabilities.

Mapping the AI Policy Terrain: Broad vs. Narrow

Beyond talent development, the other major challenge is issue coverage. How can we cover all the AI policy bases? There are two general categories of AI concerns, and supporters of free markets need to be prepared to engage on both battlefields.

Confronting the Formidable Resistance to Change

Finally, free-market analysts and organizations must prepare to defend the general concept of progress through technological change as AI becomes a central social, economic, and legal battleground — both domestically and globally. Every technological revolution involves major social and economic disruptions and gives rise to intense efforts to defend the status quo and block progress. As Perez concludes, “the profound and wide-ranging changes made possible by each technological revolution and its techno-economic paradigm are not easily assimilated; they give rise to intense resistance.”

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AI Governance “on the Ground” vs “on the Books” https://techliberation.com/2022/08/24/ai-governance-on-the-ground-vs-on-the-books/ https://techliberation.com/2022/08/24/ai-governance-on-the-ground-vs-on-the-books/#respond Wed, 24 Aug 2022 15:14:56 +0000 https://techliberation.com/?p=77028

[Cross-posted from Medium]

There are two general types of technological governance that can be used to address challenges associated with artificial intelligence (AI) and computational sciences more generally. We can think of these as “on the ground” (bottom-up, informal “soft law”) governance mechanisms versus “on the books” (top-down, formal “hard law”) governance mechanisms.

Unfortunately, heated debates about the latter type of governance often divert attention from the many ways in which the former can (or already does) help us address many of the challenges associated with emerging technologies like AI, machine learning, and robotics. It is important that we think harder about how to optimize these decentralized soft law governance mechanisms today, especially as traditional hard law methods are increasingly strained by the relentless pace of technological change and ongoing dysfunctionalism in the legislative and regulatory arenas.

On the Grounds vs. On the Books Governance

Let’s unpack these “on the ground” and “on the books” notions a bit more. I am borrowing these descriptors from an important 2011 law review article by Kenneth A. Bamberger and Deirdre K. Mulligan, which explored the distinction between what they referred to as “Privacy on the Books and on the Ground.” They identified how privacy best practices were emerging in a decentralized fashion thanks to the activities of corporate privacy officers and privacy associations who helped formulate best practices for data collection and use.

The growth of privacy professional bodies and non­profit organizations — especially the International Association of Privacy Profession­als (IAPP) — helped better formalize privacy best practices by establishing and certifying internal champions to uphold key data-handling principles with organizations. By 2019, the IAPP had over 50,000 trained members globally, and its numbers keep swelling. Today, it is quite common to find Chief Privacy Officers throughout the corporate, governmental, and non-profit world.

These privacy professionals work together and in conjunction with a wide diversity of other players to “bake-in” widely-accepted information collection/ use practices within all these organizations. With the help of IAPP and other privacy advocates and academics, these professionals also look to constantly refine and improve their standards to account for changing circumstances and challenges in our fast-paced data economy. They also look to ensure that organizations live up to commitments they have made to the public or even governments to abide by various data-handling best practices.

Soft Law vs. Hard Law

These “on the ground” efforts have helped usher in a variety of corporate social responsibility best practices and provide a flexible governance model that can be a compliment to, or sometimes even a substitute for, formal “on the books” efforts. We can also think of this as the difference between soft law and hard law.

Soft law refers to agile, adaptable governance schemes for emerging technology that create substantive expectations and best practices for innovators without regulatory mandates. Soft law can take many forms, including guidelines, best practices, agency consultations & workshops, multistakeholder initiatives, and other experimental types of decentralized, non-binding commitments and efforts.

Soft law has become a bit of a gap-filler in the U.S. as hard law efforts fail for various reasons. The most obvious explanations for why the role of hard law governance has shrunk is that it’s just very hard for law to keep up with fast-moving technological developments today. This is known as the pacing problem. Many scholars have identified how the pacing problem gives rise to a “governance gap” or “competency trap” for policymakers because, just as quickly as they are coming to grips with new technological developments, other technologies are emerging quickly on their heels.

Think of modern technologies — especially informational and computational technologies — like a series of waves that come flowing in to shore faster and faster. As soon as one wave crests and then crashes down, another one comes right after it and soaks you again before you’ve had time to recover from the daze of the previous ones hitting you. In a world of combinatorial innovation, in which technologies build on top of one another in a symbiotic fashion, this process becomes self-reinforcing and relentless. For policymakers, this means that just when they’ve worked their way up one technological learning curve, the next wave hits and forces them to try to quickly learn about and prepare for the next one that has arrived. Lawmakers are often overwhelmed by this flood of technological change, making it harder and harder for policies to get put in place in a timely fashion — and equally hard to ensure that any new or even existing policies stay relevant as all this rapid-fire innovation continues.

Legislative dysfunctionalism doesn’t help. Congress has a hard time advancing bills on many issues, and technical matters often get pushed to the bottom of the priorities list. The end result is that Congress has increasingly become a non-actor on tech policy in the U.S. Most of the action lies elsewhere.

What’s Your Backup Plan?

This means there is a powerful pragmatic case for embracing soft law efforts that can at least provide us with some “on the ground” governance efforts and practices. Increasingly, soft law is filling the governance gap because hard law is failing for a variety of reasons already identified. Practically speaking, even if you are dead set on imposing a rigid, top-down, technocratic regulatory regime on any given sector or technology, you should at least have a backup plan in mind if you can’t accomplish that.

This is why privacy governance in the United States continues to depend heavily on such soft law efforts to fill the governance vacuum after years of failed attempts to enact a formal federal privacy law. While many academics and others continue to push for such an over-arching data handling law, bottom-up soft law efforts have played an important role in balancing privacy and innovation.

In a similar way, “on the ground” governance efforts are already flourishing for artificial intelligence and machine learning as policymakers continue to very slowly consider whether new hard law initiatives are wise or even possible. For example, congressional lawmakers have been considering a federal regulatory framework for driverless cars for the past several sessions of Congress. Many people in Congress and in academic circles agree that a federal framework is needed, if for no other reason than to preempt the much-dreaded specter of a patchwork of inconsistent state and local regulatory policies. With so much bipartisan agreement out there on driverless car legislation, it would seem like a federal bill would be a slam dunk. For that reason, year in and year out, people always predict: this is the year we’ll get driverless car legislation! And yet, it never happens due to a combination of special interest opposition from unions and trial lawyers, in addition to the pacing problem issue and Congress focusing its limited attention on other issues.

This is also already true for algorithmic regulation. We hear lots of calls to do something, but it remains unclear what that something is or whether it will get done any time soon. If we could not get a privacy bill through Congress after at least a dozen years of major efforts, chances are that broad-based AI regulation is going to be equally challenging.

Soft Law for AI is Exploding

Thus, soft law will likely fill the governance gap for AI. It already is. I’m working on a new book that documents the astonishing array of soft law mechanisms already in place or being developed to address various algorithmic concerns. I can’t seem to finish the book because there is just so much going on related to soft law governance efforts for algorithmic systems. As Mark Coeckelbergh noted in his recent book on AI Ethics, there’s been an “avalanche of​ initiatives and policy documents” around AI ethics and best practices in recent years. It is a bit overwhelming, but the good news is that there is a lot of consistency in these governance efforts.

To illustrate, a 2019 survey by a group of researchers based in Switzerland analyzed 84 AI ethical frameworks and found “a global convergence emerging around five ethical principles (transparency, justice and fairness, non-maleficence, responsibility and privacy).” A more recent 2021 meta-survey by a team of Arizona State University (ASU) legal scholars reviewed an astonishing 634 soft law AI programs that were formulated between 2016–2019. 36 percent of these efforts were initiated by governments, with the others being led by non-profits or private sector bodies. Echoing the findings from the Swiss researchers, the ASU report found widespread consensus among these soft law frameworks on values such as transparency and explainability, ethics/rights, security, and bias. This makes it clear that there is considerable consistency among ethical soft law frameworks in that most of them focus on a core set of values to embed within AI design. The UK-based Alan Turing Institute boils their list down to four “FAST Track Principles”: Fairness, Accountability, Sustainability, and Transparency.

The ASU scholars noted how ethical best practices for product design already influence developers today by creating powerful norms and expectations about responsible product design. “Once a soft law program is created, organizations may seek to enforce it by altering how their employees or representatives perform their duties through the creation and implementation of internal procedures,” they note. “Publicly committing to a course of action is a signal to society that generates expectations about an organization’s future actions.”

This is important because many major trade associations and individual companies have been formulating governance frameworks and ethical guidelines for AI development and use. For example, among large trade associations, the U.S. Chamber of Commerce, the Business Roundtable, the BSA | The Software Alliance, and ACT (The App Association) have all recently released major AI best practice guidelines. Notable corporate efforts to adopt guidelines for ethical AI practices include statements or frameworks by IBM, Intel, GoogleMicrosoftSalesforceSAP, and Sony, to just name a few. They are also creating internal champions to push AI ethics though either the appointment of Chief Ethical Officers, the creation of official departments, or both plus additional staff to guide the process of baking-in AI ethics by design.

Once again, there is remarkable consistency among these corporate statements in terms of the best practices and ethical guidelines they endorse. Each trade association or corporate set of guidelines align closely with the core values identified in the hundreds of other soft law frameworks that ASU scholars surveyed. These efforts go a long way toward helping to promote a culture of responsibility among leading AI innovators. We can think of this as the professionalization of AI best practices.

What Soft Law Critics Forget

Some will claim that “on the ground” soft law efforts are not enough, but they typically make two mistakes when saying so.

Their first mistake is thinking that hard law is practical or even optimal for fast-paced, highly mercurial AI and ML technologies. It’s not just that the pacing problem necessitates new thinking about governance. Critics fail to understand how hard law would likely significantly undermine algorithmic innovation because algorithmic systems can change by the minute and require a more agile and adaptive system of governance by their very nature.

This is a major focus of my book and I previously published a draft chapter from my book on “The Proper Governance Default for AI,” and another essay on “Why the Future of AI Will Not Be Invented in Europe.” These essays explain why a Precautionary Principle-oriented regulatory regime for algorithmic systems would stifle technological development, undermine entrepreneurialism, diminish competition and global competitive advantage, and even have a deleterious impact on our national security goals.

Traditional regulatory systems can be overly rigid, bureaucratic, inflexible, and slow to adapt to new realities. They focus on preemptive remedies that aim to predict the future, and future hypothetical problems that may not ever come about. Worse yet, administrative regulation generally preempts or prohibits the beneficial experiments that yield new and better ways of doing things. When innovators must seek special permission before they offer a new product or service, it raises the cost of starting a new venture and discourages activities that benefit society. We need to avoid that approach if we hope maximize the potential of AI-based technologies.

The second mistake that soft law critics make is that they fail to understand how many hard law mechanisms actually play a role in supporting soft law governance. AI applications already are regulated by a whole host of existing legal policies. If someone does something stupid or dangerous with AI systems, the Federal Trade Commission (FTC) has the power to address “unfair and deceptive practices” of any sort. And state Attorneys General and state consumer protection agencies also routinely address unfair practices and continue to advance their own privacy and data security policies, some of which are often more stringent than federal law.

Meanwhile, several existing regulatory agencies in the U.S. possess investigatory and recall authority that allows them to remove products from the market when certain unforeseen problems manifest themselves. For example, the National Highway Traffic Safety Administration (NHTSA), the Food & Drug Administration (FDA), and Consumer Product Safety Commission (CPSC) all possess broad recall authority that could be used to address risks that develop for many algorithmic or robotic systems. For example, NHTSA is currently using its investigative authority to evaluate Tesla’s claims about “full self-driving” technology and the agency has the power to take action against the company under existing regulations. Likewise, the FDA used its broad authority to crack down on genetic testing company 23andme many years ago. And CPSC and the FTC have broad authority to investigate claims made by innovators, and they’ve already used it. It’s not like our expansive regulatory state lacks considerable existing power to police new technology. If anything, the power of the administrative state is too broad and amorphous and it can be abused in certain instances.

Perhaps most importantly, our common law system can address other deficiencies with AI-based systems and applications using product defects law, torts, contract law, property law, and class action lawsuits. This is a better way of addressing risks compared to preemptive regulation of general-purpose AI technology because it at least allows the technologies to first develop and then see what actual problems manifest themselves. Better to treat innovators as innocent until proven guilty than the other way around.

There are other thorny issues that deserve serious policy consideration and perhaps even some new rules. But how risks are addressed matters deeply. Before we resort to heavy-handed, legalistic solutions for possible problems, we should exhaust all other potential remedies first.

In other words, “on the ground” soft law government mechanisms and ex post legal solutions should generally trump “ex ante (preemptive, precautionary) regulatory constraints. But we should look for ways to refine and improve soft law governance tools, perhaps through better voluntary certification and auditing regimes to hold developers to a high standard as it pertains to the important AI ethical practices we want them to uphold. This is the path forward to achieve responsible AI innovation without the heavy-handed baggage associated with more formalistic, inflexible, regulatory approaches that are ill-suited for complicated, rapidly-evolving computational and computing technologies.

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Related Reading on AI & Robotics

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Running List of My Research on AI, ML & Robotics Policy https://techliberation.com/2022/07/29/running-list-of-my-research-on-ai-ml-robotics-policy/ https://techliberation.com/2022/07/29/running-list-of-my-research-on-ai-ml-robotics-policy/#respond Fri, 29 Jul 2022 12:51:54 +0000 https://techliberation.com/?p=77020

[last updated 4/3/2025 – Check my Medium page for latest posts]

This a running list of all the essays and reports I’ve already rolled out on the governance of artificial intelligence (AI), machine learning (ML), and robotics. Why have I decided to spend so much time on this issue? Because this will become the most important technological revolution of our lifetimes. Every segment of the economy will be touched in some fashion by AI, ML, robotics, and the power of computational science. It should be equally clear that public policy will be radically transformed along the way.

Eventually, all policy will involve AI policy and computational considerations. As AI “eats the world,” it eats the world of public policy along with it. The stakes here are profound for individuals, economies, and nations. As a result, AI policy will be the most important technology policy fight of the next decade, and perhaps next quarter century. Those who are passionate about the freedom to innovate need to prepare to meet the challenge as proposals to regulate AI proliferate.

There are many socio-technical concerns surrounding algorithmic systems that deserve serious consideration and appropriate governance steps to ensure that these systems are beneficial to society. However, there is an equally compelling public interest in ensuring that AI innovations are developed and made widely available to help improve human well-being across many dimensions. And that’s the case that I’ll be dedicating my life to making in coming years.

Here’s the list of what I’ve done so far. I will continue to update this as new material is released:

2025

2024

2023

2022

2021 (and earlier)

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The Precautionary Principle: A Plea for Proportionality https://techliberation.com/2022/02/07/the-precautionary-principle-a-plea-for-proportionality/ https://techliberation.com/2022/02/07/the-precautionary-principle-a-plea-for-proportionality/#comments Mon, 07 Feb 2022 19:57:03 +0000 https://techliberation.com/?p=76949

Gabrielle Bauer, a Toronto-based medical writer, has just published one of the most concise explanations of what’s wrong with the precautionary principle that I have ever read. The precautionary principle, you will recall, generally refers to public policies that limit or even prohibit trial-and-error experimentation and risk-taking. Innovations are restricted until their creators can prove that they will not cause any harms or disruptions. In an essay for The New Atlantis entitled, “Danger: Caution Ahead,” Bauer uses the world’s recent experiences with COVID lockdowns as the backdrop for how society can sometimes take extreme caution too far, and create more serious dangers in the process. “The phrase ‘abundance of caution’ captures the precautionary principle in a more literary way,” Bauer notes. Indeed, another way to look at it is through the prism of the old saying, “better to be safe than sorry.” The problem, she correctly observes, is that, “extreme caution comes at a cost.” This is exactly right and it points to the profound trade-offs associated with precautionary principle thinking in practice.

In my own writing about the problems associated with the precautionary principle (see list of essays at bottom), I often like to paraphrase an ancient nugget of wisdom from St. Thomas Aquinas, who once noted in his Summa Theologica that, if the highest aim of a captain were merely to preserve their ship, then they would simply keep it in port forever. Of course, that is not the only goal of a captain has. The safety of the vessel and the crew is essential, of course, but captains brave the high seas because there are good reasons to take such risks. Most obviously, it might be how they make their living. But historically, captains have also taken to the seas as pioneering explorers, researchers, or even just thrill-seekers.

This was equally true when humans first decided to take to the air in balloons, blimps, airplanes, and rockets. A strict application of the precautionary principle would have instead told us we should keep our feet on the ground. Better to be safe than sorry! Thankfully, many brave souls ignored that advice and took the heavens in the spirit of exploration and adventure. As Wilbur Wright once famously said, “If you are looking for perfect safety, you would do well to sit on a fence and watch the birds.” Needless to say, humans would have never mastered the skies if the Wright brothers (and many others) had not gotten off the fence and taken the risks they did.

Opportunity Costs Matter

Here we get to the true danger of strict versions of the precautionary principle: It essentially becomes a crime to get off the fence and do anything risky at all. This sets up the potential for stasis and stagnation as societal learning is severely curtailed. Progress becomes harder because there can be no reward without some risk. — both individually or societally. “Caution makes sense except when it doesn’t,” Bauer notes. She continues on to note:

Used too liberally, the precautionary principle can keep us stuck in a state of extreme risk-aversion, leading to cumbersome policies that weigh down our lives. To get to the good parts of life, we need to accept some risk.

As I argued in a book on these issues, the root problem with precautionary principle thinking is that “living in constant fear of worst-case scenarios—and premising public policy on them—means that best-case scenarios will never come about.” If societal attitudes and public policy will not tolerate the idea of any error resulting from experimentation with new and better ways of doing things, then we will obviously not get many new and better things! Scientist Martin Rees refers to this truism about the precautionary principle as “the hidden cost of saying no.”

The opportunity cost of inaction or stasis can be hard to quantify but imagine if we organized our entire society around a rigid application of the precautionary principle. Bauer notes that this is basically what we did during COVID. And the results are in. “It’s far past time we ask ourselves when  abundance really means excess, when our precautionary measures against Covid have gone too far, when we have ignored the costs and lost all sense of proportionality.” Unfortunately, the precautionary mindset–which is always rooted in fear of the unknown–took control. As Bauer notes:

It should have been socially acceptable to debate the merits of these tradeoffs, with nuance and without censure. But that is not what happened. Early in the pandemic, an unspoken rule — thou shalt not question the costs — sprang up and stifled discourse.

“And here’s the worst of it: the costs of excess caution can persist long after the initial danger has passed,” she notes. “It’s no different with Covid: our knee-jerk caution may have downstream effects that persist after the virus has ceased to be a threat.” She cites many compelling examples of the negative effects associated with extreme precautionary thinking during COVID, noting how, “[t]he impact of travel and trade restrictions on food security and childhood vaccination in developing countries will likely reverberate for decades.” Moreover:

The Covid-19 pandemic has laid bare the risks of extreme protection: lost businesses, lost livelihoods, lost graduations, lost loves, lost goodbyes; the loss of personal agency over life’s most intimate and meaningful moments; the loss, quite possibly, of our cherished principles of liberal democracy. A recent report by International IDEA, a democracy advocacy organization, concluded that many countries had become more authoritarian as they took steps to contain the pandemic.

This list of lockdown trade-offs goes on and the aggregate costs will be staggering once economists and others get around to better estimating them. As noted, gauging those costs will be challenging because of the many variables and values that come into play. But it remains vital that society takes risk analysis and trade-offs more seriously so that we don’t make these mistakes again and again.

Proportionality is the Key

Toward that end, Bauer makes “a plea for proportionality.” She wants society to strike a more reasonable balance when it comes to policy measures that might block actions and research that could help us better understand how to deal with risk uncertainties. Accordingly, “we must understand when to apply the precautionary principle and when to move on from it.”

“The precautionary principle doesn’t come with such checks and balances. On the contrary, it tends to perpetuate itself and acquire a life of its own,” she notes. In other words, once set in place initially for a given issue or sector, precautionary principle thinking tends to grow like bad weeds until it has taken over everything in sight. (To see the consequences of that in fields like aviation, space, nanotech, and others, please check out J. Storrs Hall’s amazing new book, Where Is My Flying Car?)

Of course, proportionality cuts both ways, and as I noted in my last two books, there are some instances in which at least a light version of the precautionary principle should be preemptively applied, but they are limited to scenarios where the threat in question is tangible, immediate, irreversible, and catastrophic in nature. In such cases, I argue, society might be better suited thinking about when an “anti-catastrophe principle” is needed, which narrows the scope of the precautionary principle and focuses it more appropriately on the most unambiguously worst-case scenarios that meet those criteria. Generally speaking, however, this test is not satisfied in the vast majority of cases. “Innovation Allowed” should be our default principle. 

Conclusion

The single most important thing that we must always remember when debating precautionary principle-based policies is that, just because someone has good intentions and claims safety as their goal, that does not automatically make the world a safer place. To repeat: Excessive safety-related measure can result in less safety overall. Or again, as Bauer says, “extreme caution comes at a cost.”

No one ever summarized this truism more clearly than the great political scientist Aaron Wildavsky, who devoted much of his life’s work to proving how efforts to create a risk-free society would instead lead to an extremely unsafe society. In his 1988 book, Searching for Safety, Wildavsky warned of the dangers of “trial without error” reasoning, and contrasted it with the trial-and-error method of evaluating risk and seeking wise solutions to it. He argued that wisdom is born of experience and that we can learn how to be wealthier and healthier as individuals and a society only by first being willing to embrace uncertainty and even occasional failure. Here was the crucial takeaway:

The direct implication of trial without error is obvious: If you can do nothing without knowing first how it will turn out, you cannot do anything at all. An indirect implication of trial without error is that if trying new things is made more costly, there will be fewer departures from past practice; this very lack of change may itself be dangerous in forgoing chances to reduce existing hazards. . . . Existing hazards will continue to cause harm if we fail to reduce them by taking advantage of the opportunity to benefit from repeated trials.

Trial and error is the basis of all societal learning, and without it, humanity will be less safe and less prosperous over the long run. Gabrielle Bauer’s new essay captures that insight better than anything I’ve read since Wildavsky was writing about the dangers of the precautionary principle. I beg you to jump over to New Atlantis and read her entire article. It’s absolutely essential.


Additional reading from Adam Thierer on the precautionary principle

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New Law Review Article on “A Framework for Benefit-Cost Analysis in Digital Privacy Debates” https://techliberation.com/2013/08/24/new-law-review-article-on-a-framework-for-benefit-cost-analysis-in-digital-privacy-debates/ https://techliberation.com/2013/08/24/new-law-review-article-on-a-framework-for-benefit-cost-analysis-in-digital-privacy-debates/#comments Sat, 24 Aug 2013 21:34:07 +0000 http://techliberation.com/?p=45452

GMLR coverI’m pleased to announce the release of my latest law review article, “A Framework for Benefit-Cost Analysis in Digital Privacy Debates.” It appears in the new edition of the George Mason University Law Review. (Vol. 20, No. 4, Summer 2013)

This is the second of two complimentary law review articles I am releasing this year dealing with privacy policy. The first, “The Pursuit of Privacy in a World Where Information Control is Failing,” was published in Vol. 36 of the Harvard Journal of Law & Public Policy this Spring. (FYI: Both articles focus on privacy claims made against private actors — namely, efforts to limit private data collection — and not on privacy rights against governments.)

My new article on benefit-cost analysis in privacy debates makes a seemingly contradictory argument: benefit-cost analysis (“BCA”) is extremely challenging in online child safety and digital privacy debates, yet it remains essential that analysts and policymakers attempt to conduct such reviews. While we will never be able to perfectly determine either the benefits or costs of online safety or privacy controls, the very act of conducting a regulatory impact analysis (“RIA”) will help us to better understand the trade-offs associated with various regulatory proposals.

However, precisely because those benefits and costs remain so remarkably subjective and contentious, I argue that we should look to employ less-restrictive solutions — education and awareness efforts, empowerment tools, alternative enforcement mechanisms, etc. — before resorting to potentially costly and cumbersome legal and regulatory regimes that could disrupt the digital economy and the efficient provision of services that consumers desire. This model has worked fairly effectively in the online safety context and can be applied to digital privacy concerns as well.

The article is organized as follows. Part I examines the use of BCA by federal agencies to assess the utility of government regulations. Part II considers how BCA can be applied to online privacy regulation and the challenges federal officials face when determining the potential benefits of regulation. Part III then elaborates on the cost considerations and other trade-offs that regulators face when evaluating the impact of privacy-related regulations. Part IV discusses alternative measures that can be taken by government regulators when attempting to address online safety and privacy concerns. This article concludes that policymakers must consider BCA when proposing new rules but also recognize the utility of alternative remedies such as education and awareness campaigns, to address consumer concerns about online safety and privacy.

I’ve embedded the full article down below in a Scribd reader, but you can also download it from my SSRN page and my Mercatus author page.

A Framework for Benefit-Cost Analysis in Digital Privacy Debates by Adam Thierer

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New Law Review Article: “The Pursuit of Privacy” https://techliberation.com/2013/03/18/new-law-review-article-the-pursuit-of-privacy/ https://techliberation.com/2013/03/18/new-law-review-article-the-pursuit-of-privacy/#respond Mon, 18 Mar 2013 14:36:03 +0000 http://techliberation.com/?p=44129

HJLPP coverI’m excited to announce the release of my latest law review article, “The Pursuit of Privacy in a World Where Information Control is Failing,” which appears in the next edition (vol. 36) of the Harvard Journal of Law & Public Policy. This is the first of two complimentary law review articles that I will be releasing this year dealing with privacy policy. The second, which will be published later this summer by the George Mason University Law Review, is entitled, “A Framework for Benefit-Cost Analysis in Digital Privacy Debates.” (FYI: Both articles focus on privacy claims made against private actors — namely, efforts to limit private data collection — and not on privacy rights against governments.)

The new Harvard Journal article is divided into three major sections. Part I focuses on some of normative challenges we face when discussing privacy and argues that there may never be a widely accepted, coherent legal standard for privacy rights or harms here in the United States. It also explores the tensions between expanded privacy regulation and online free speech. Part II turns to the many enforcement challenges that are often ignored when privacy policies are being proposed or formulated and argues that legislative and regulatory efforts aimed at protecting privacy must now be seen as an increasingly intractable information control problem. Most of the problems policymakers and average individuals face when it comes to controlling the flow of private information online are similar to the challenges they face when trying to control the free flow of digitalized bits in other information policy contexts, such as online safety, cybersecurity, and digital copyright.

If the effectiveness of law and regulation is limited by the normative considerations discussed in Part I and the practical enforcement complications discussed in Part II, what alternatives remain to assist privacy-sensitive individuals? I address that question in Part III of the paper and argue that the approach America has adopted to deal with concerns about objectionable online speech and child safety offers a path forward on the privacy front as well. A so-called “3-E” solution that combines consumer education, user empowerment, and selective enforcement of existing targeted laws and other legal standards (torts, anti-fraud laws, contract law, and so on), has helped society achieve a reasonable balance in terms of addressing online safety while also safeguarding other important values, especially freedom of expression.  That does not mean perfect online safety exists, not only because the term means very different things to different people, but because it would be impossible to achieve in the first instance as a result of information control complications. But the “3-E” approach has the advantage of enhancing online safety without sweeping regulations being imposed that could undermine the many benefits information networks and online services offer individuals and society.  This same framework can guide online privacy decisions—both at the individual household level and the public policy level.

I’ve embedded the full article down below in a Scribd reader, but you can also download it from my SSRN page and it should be available on the HJLPP website shortly. [Update 4/16: It is now live on the site.] In coming weeks, I hope to do some blogging that builds on the themes and arguments I develop in this article.

The Pursuit of Privacy in a World Where Information Control is Failing

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What Unites Advocates of Speech Controls & Privacy Regulation? https://techliberation.com/2009/08/11/what-unites-advocates-of-speech-controls-privacy-regulation/ https://techliberation.com/2009/08/11/what-unites-advocates-of-speech-controls-privacy-regulation/#comments Tue, 11 Aug 2009 17:31:04 +0000 http://techliberation.com/?p=20255

What Unites Advocates of Speech Controls & Privacy Regulation? [pdf]

by Adam Thierer & Berin Szoka The Progress & Freedom Foundation, Progress on Point No. 16.19

Anyone who has spent time following debates about speech and privacy regulation comes to recognize the striking parallels between these two policy arenas. In this paper we will highlight the common rhetoric, proposals, and tactics that unite these regulatory movements. Moreover, we will argue that, at root, what often animates calls for regulation of both speech and privacy are two remarkably elitist beliefs:

  1. People are too ignorant (or simply too busy) to be trusted to make wise decisions for themselves (or their children); and/or,
  2. All or most people share essentially the same values or concerns and, therefore, “community standards” should trump household (or individual) standards.

While our use of the term “elitism” may unduly offend some understandably sensitive to populist demagoguery, our aim here is not to launch a broadside against elitism as Time magazine culture critic William H. Henry once defined it: “The willingness to assert unyieldingly that one idea, contribution or attainment is better than another.”[1] Rather, our aim here is to critique that elitism which rises to the level of political condescension and legal sanction. We attack not so much the beliefs of some leaders, activists, or intellectuals that they have a better idea of what it in the public’s best interest than the public itself does, but rather the imposition of those beliefs through coercive, top-down mandates.

That sort of elitism—elitism enforced by law—is often the objective of speech and privacy regulatory advocates. Our goal is to identify the common themes that unite these regulatory movements, explain why such political elitism is unwarranted, and make it clear how it threatens individual liberty as well as the future of free and open Internet. As an alternative to this elitist vision, we advocate an empowerment agenda: fostering an environment in which users have the tools and information they need to make decisions for themselves and their families.

I. The Elitism of Speech Regulation

First, consider how those two elitist beliefs identified above are on display when lawmakers or regulatory advocates make efforts to control speech or content.[2] Calls to regulate free speech are often premised on the belief that something must be done to “protect The Children.”[3] Personal and parental responsibility [4] are regarded as inadequate safeguards [5] since some parents will inevitably fall down on the job by not adequately shielding their children’s eyes and ears from potentially objectionable (or supposedly harmful) speech. Therefore, government must regulate content that is indecent, profane, excessively violent, and so on. The definition of those things is then left to unelected bureaucrats and judges to make on our behalf.

But it’s not just about “The Children.” Some regulatory advocates believe that even the choices made by consenting adults must be disregarded because some people fail to understand the supposedly destructive nature of the speech they are consuming. Government must act to protect people from making what some regulatory advocates regard as destructive or even immoral choices that could bring harm to them or their loved ones.

In sum, regulatory advocates are essentially saying that people cannot be trusted or left to their own devices and, therefore, government must intervene and establish a baseline “community standard” on behalf of the entire citizenry to tell them what‘s best for them.[6] Even if those citizens have tools and information at their disposal to make sensible decisions about objectionable content, that’s not good enough because they might not do the job properly. Government must do it for them!

II. The Elitism of Privacy Regulation

This same mentality motivates calls for privacy regulations. Those who call for government interventions to “protect privacy” often claim that people too willingly surrender personal information about themselves and that they don’t understand the adverse consequences of those actions.[7] Alternatively, regulatory advocates claim that advertising and marketing efforts are inherently “manipulative” and that people do not realize they are being duped into surrendering personal information or into buying products or services they supposedly don’t need.[8] Of course, those regulatory advocates rarely pause to explain to us how it is that they were not also duped and manipulated by the same things—again revealing their deeply-rooted elitism! (As discussed below, this makes it clear how the psychological phenomenon of “third-person effect hypothesis” is driving much of this debate.)

“Protecting The Children” is also used as a rhetorical cover for regulation here, but not as often in debates over speech controls.[9] Instead, regulatory advocates mostly focus on adults who are presumed not to know what is in their own best interest—necessitating paternalistic government intervention on their behalf.

III. Intellectual Schizophrenia on Both the Left & Right

What is particularly interesting about all this is the way these two issues expose a sort of intellectual schizophrenia at work on both the Left and Right of the political spectrum. Left-leaning policymakers and intellectuals typically decry censorship efforts (except where “commercial speech,” “hate speech” and “bias” are at issue), but are quick to rally around proposals to layer privacy regulations on the Internet. The opposite is often true of many on the Right of the political spectrum: They typically declare privacy regulations to be paternalistic and antithetical to free enterprise (or perhaps just erosive of efforts to legislate morality),[10] but in the next breath advocate controls on content they find objectionable.

Few on either side stop to consider the relationship between speech and privacy. In fact, they are but two sides of the same coin. After all, what is your “right to privacy” but a right to stop me from observing you and speaking about you?[11] “Protecting privacy,” therefore, typically means restricting speech rights in the process. Advocates of privacy regulation often insist that the use, processing and collection of information are “conduct” unprotected by the First Amendment, but in fact, the First Amendment broadly protects the gathering and distribution of information as part of the process of communication (“speech”).[12] Similarly, attempts to “clean up” speech or “protect The Children,” often require regulations that would betray the privacy of adults by expanding the role of government, and impose serious burdens on businesses and markets—such as age verification mandates [13] or extensive data retention requirements.[14]

IV. Common Tactics & Regulatory Mechanisms

The two movements also share common political tactics and regulatory approaches. Privacy advocates generally favor “opt-in” mandates as the federal “baseline standard” for any website collecting information about users, especially their browsing habits (regardless of whether the information is “personally identifiable”). In other words, the law would create a property right in such “personal information” (ironically, many advocates of this approach criticize or reject intellectual property.) In a similar vein, many advocates of speech controls push for mandatory parental control tools or restrictive default settings.[15] That is, if government won’t censor speech outright, regulatory advocates want lawmakers to at least (1) require that media, computing and communications devices be shipped to market with parental controls embedded or included (as proposed in Australia and with China’s “Green Dam” filter),[16] and possibly, (2) that such controls be defaulted to their most restrictive position—forcing users to opt-out of the controls later if they want to consume media rated above a certain threshold.

More sophisticated advocates of speech controls and privacy regulation will likely argue that their paternalism is less elitist or intrusive because they merely want to “nudge” the public into making “better” decisions. Economist Richard Thaler and legal scholar Cass Sunstein (director of President Obama’s Office of Information and Regulatory Affairs, responsible for analyzing most new federal regulations) popularized this approach with their 2008 book Nudge: Improving Decisions about Health, Wealth, and Happiness. Based on behavioral economics studies, they argue that both government and private actors must inevitably make decisions about “choice architecture” and that, by setting defaults, incentives and rules smartly, “choice architects” can and should improve decision-making without blocking, fencing-off or significantly burdening choices.[17]

In this regard, Sunstein and Thaler’s approach parallels the work of Lawrence Lessig, one of the most influential Internet policy thinkers. Lessig has argued that the “architecture” of “code” (how software is written) “regulates” all online activities and requires government oversight and intervention to keep in check. Otherwise, he warned ominously a decade ago, “Left to itself, cyberspace will become a perfect tool of control.”[18] Lessig’s hyper-pessimistic predictions have proven unwarranted, however. Far from fostering a world of “perfect control,” code and cyberspace have proven remarkably difficult to regulate, but nonetheless has generally benefited consumers and citizens without centralized direction.[19] Still, Lessig, Sunstein, and others of this ilk persist in their advocacy of “nudges” of many varieties to impose their will on cyberspace through mandates from above.

But while it might be possible to define “better decisions” and argue that poor choice architecture leads people to choose things they clearly don’t want in contexts like investment decisions and mortgages, how can elites know what other people really want in highly subjective contexts like privacy and speech? Should they rely on opinion polls—the highly subjective results of which depend heavily on “choice architecture” of question-crafting—to guess what the right default should be?[20] Was the Chinese proposal to mandate deployment of “Green Dam” just a harmless “nudge” because users weren’t barred from uninstalling the filtering software that must accompany their computers (i.e., “opting-out”)? The problem becomes even more difficult where trade-offs among competing values are inevitable. For example, data collection about Internet users raises privacy concerns for some but benefits all, creating more funding for “free” content (i.e., speech) and services users prefer by making more valuable the advertising that supports online publishers. In short, regulations of speech and privacy are likely to be pure paternalism, even when billed as “libertarian paternalism as Thaler and Sunstein label their approach.[21]

What might be called “regulatory blackmail” is also a time-honored tradition among both advocates of speech controls and privacy regulation. When censorship advocates have previously been impeded by the First Amendment, they have worked behind the scenes with lawmakers or regulatory agencies to use indirect pressure and strong-arming tactics to extract “voluntary concessions” from companies or others.[22] For example, in 2004, the FCC strong-armed radio giant Clear Channel into agreeing to a “voluntary” consent decree that involved taking Howard Stern off the air.[23] Similarly, in 2008, XM and Sirius Satellite Radio finally agreed to set aside 4% of their system capacity for use by politically favored racial minorities (a kind of speech control) as a “voluntary condition” of their merger—after the FCC had sat on their application for nearly 16 months.[24] This race-based preference would have been unconstitutional if the FCC had imposed it directly.[25] While the FTC has been far less prone to such abuse and actually plays a key role in holding companies to their promises, its current Chairman, Jon Leibowitz, has hung the “regulatory sword of Damocles” over the heads of the online advertising industry, threatening them with a “day of reckoning” if he doesn’t get what he wants from industry self-regulatory efforts.”[26] The sword could actually fall if the FTC turns self-regulation into the European model of “co-regulation,” where the government steers and industry simply rows.[27]

V. The Crisis Mentality that Drives Regulation

Speech and privacy regulatory advocates share another trait in common: an affinity for the use of a crisis mentality as a method of spurring political action. In his 1995 book The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy, political philosopher and economist Thomas Sowell formulated a model that he argued drives ideological crusades to expand government power over our lives and economy. “The great ideological crusades of the twentieth-century intellectuals have ranged across the most disparate fields,” noted Sowell. But what they all had in common, he argued, was “their moral exaltation of the anointed above others, who are to have their different views nullified and superseded by the views of the anointed, imposed via the power of government.”[28] These government-expanding crusades shared several key elements, which Sowell identified as follows:

  1. Assertion of a great danger to the whole society, a danger to which the masses of people are oblivious.
  2. An urgent need for government action to avert impending catastrophe.
  3. A need for government to drastically curtail the dangerous behavior of the many, in response to the prescient conclusions of the few.
  4. A disdainful dismissal of arguments to the contrary as either uninformed, irresponsible, or motivated by unworthy purposes.

We see this model at work on a daily basis today with our government’s various efforts to reshape our economy, but the model is equally applicable to debates over speech controls and privacy regulation. In particular, the various “technopanics”[29] we have witnessed in recent years fit this model. For example, consider how this model plays out in the debate over online social networking:

  1. Assertion of a great danger to the whole society [online sexual predators], a danger to which the masses of people are oblivious.
  2. An urgent need for government action [such as mandatory online age verification [30] or the Deleting Online Predators Act [31]] to avert impending catastrophe.
  3. A need for government to drastically curtail the dangerous behavior of the many [must stop kids and adults from being online together on same sites], in response to the prescient conclusions of the few [some state Attorneys General].[32]
  4. A disdainful dismissal of arguments to the contrary as either uninformed, irresponsible, or motivated by unworthy purposes [child safety researchers and others are told that their research is meaningless or offbase].[33]

We also see this model in play in other debates, such as efforts to regulate “excessively violent” video games and television programming.[34] And consider how this model plays out on the privacy front:

  1. Assertion of a great danger to the whole society [amorphous privacy violations], a danger to which the masses of people are oblivious.
  2. An urgent need for government action [“baseline federal privacy regulation”] to avert impending catastrophe.
  3. A need for government to drastically curtail the dangerous behavior of the many [anyone who shares information online], in response to the prescient conclusions of the few [a handful of privacy advocacy groups].
  4. A disdainful dismissal of arguments to the contrary as either uninformed, irresponsible, or motivated by unworthy purposes [any suggestion that privacy concerns are being overblown and that most information-sharing is socially beneficial is dismissed out-of-hand].

Worse yet, regulatory intervention in these cases simply begets more and more intervention to correct the inevitable failures of, or dissatisfaction with, previous interventions.[35] Thus, the “crisis” cycle never ends.

VI. Third-Person Effect Hypothesis as an Explanation

Something more profound than simple political elitism seems to be at work here, however. A phenomenon psychologists refer to as the “third-person effect hypothesis” can explain many calls for government intervention, especially in the media world.[36] Simply stated, speech and privacy critics sometimes seem to only see and hear in media or communications what they want to see and hear—or what they don’t want to see or hear. When they encounter perspectives or preferences that are at odds with their own, they are more likely to be concerned about the impact of those things on others throughout society and come to believe that government must “do something” to correct those perspectives. Many people desire regulation because they think it will be good for others, not necessarily for themselves. The regulation they desire has a very specific purpose in mind: “re-tilting” speech or market behavior in their desired direction.

The third-person effect hypothesis was first formulated by W. Phillips Davison in a seminal 1983 article:

In its broadest formulation, this hypothesis predicts that people will tend to overestimate the influence that mass communications have on the attitudes and behavior of others. More specifically, individuals who are members of an audience that is exposed to a persuasive communication (whether or not this communication is intended to be persuasive) will expect the communication to have a greater effect on others than on themselves.[37]

Davison used this hypothesis to explain how media critics on both the Left and Right seemed to simultaneously find “bias” in the same content or reports when they couldn’t possibly both be correct. In reality, their own personal preferences were biasing their ability to fairly evaluate that content. Davison’s article prompted further research by many other psychologists, social scientists, and public opinion experts to test just how powerful this phenomenon was in explaining calls for censorship and other social phenomena.[38] In these studies, third-person effect has been shown to be the primary explanation for why many people fear—or even want to ban—various types of speech or expression, including news,[39] misogynistic rap lyrics,[40] television violence,[41] video games,[42] and pornography.[43] In each case, the subjects surveyed expressed strong misgivings about allowing others to see or hear too much of the speech or expression in question, but greatly discounted the impact of that speech on themselves. Such studies thus reveal the strong paternalistic instinct behind proposals to regulate speech. As Davison notes:

Insofar as faith and morals are concerned… it is difficult to find a censor who will admit to having been adversely affected by the information whose dissemination is to be prohibited. Even the censor’s friends are usually safe from the pollution. It is the general public that must be protected. Or else, it is youthful members of the general public, or those with impressionable minds.[44]

It’s easy to see how this same phenomenon is at work in debates about privacy. Regulatory advocates imagine their preferences are “correct” (right for everyone) and that the masses are being duped by external forces beyond their control or comprehension, even though the advocates themselves are somehow immune from the brain-washing and privy to some higher truth that the hoi polloi simply cannot fathom. Again, this is Sowell’s “Vision of the Anointed” at work.

Consider the flare-up in 2004 over the introduction of Gmail, Google’s free email service. At a time when Yahoo! mail (then as now the leading webmail provider) offered customers less than 10 megabytes of email storage, Gmail offered an astounding gigabyte of storage that would grow over time (now over 7 GB). Rather than charging some users for more storage or special features, Google paid for the service by showing advertisements next to each email “contextually” targeted to keywords in that email—a far more profitable form of advertising than “dumb banner” ads previously used by other webmail providers.[45] Self-appointed (or, to extend Sowell’s framework, “self-anointed”) privacy advocates howled that Google was going to “read users’ email,” and led a crusade to ban such algorithmic contextual targeting.[46] Thierer responded to these critics by pointing out that the service was purely voluntary and noted:

you don’t speak for me and a lot of other people in this world who will be more than happy to cut this deal with Google. So do us a favor and don’t ask the government to shut down a service just because you don’t like it. Privacy is a subjective condition and your value preferences are not representative of everyone else’s values in our diverse nation. Stop trying to coercively force your values and choices on others. We can decide these things on our own, thank you very much.[47]

Interestingly, however, the frenzy of hysterical indignation about Gmail was followed by a collective cyber-yawn: Users increasingly understood that algorithms, not humans, were doing the “reading” and that, if they didn’t like it, they didn’t have to use it. Today, nearly 150 million of people around the world use Gmail, and it has a steadily growing share of the webmail market. Even though cyber-consumers have embraced the service, some privacy advocates persist in their effort to shut down Gmail. They appear determined to stop at nothing to impose their will on others—the essence of political elitism—even if that means cutting off free email service for 150 million people![48]

A similar debate has played out more recently regarding targeted online advertising in general. Advertising on search engines is, much like Gmail, targeted “contextually” based on search terms entered by users and most advertising on other websites is based on the nature of content on a site or page. But certain data is collected about users as they browse to make that advertising more effective—by measuring its performance, reducing fraud, preventing over-exposure, etc. Some privacy advocates have insisted that industry self-regulation of such practices (even if enforced by the FTC) is inadequate and have called for preemptive regulation. They are even more offended by “behavioral advertising” which allows publishers whose content would have little value as the basis for contextually targeting advertising on their own sites to compete for more highly valued advertising by showing ads to users based on other sites they’ve visited. In both cases, data collection can increase the funding available to publishers to produce more of the content and services preferred by users, thus conferring an enormous indirect benefit on users, but also directly benefits users by increasing the relevance of the advertising they see.[49] For some of the more extreme advocates of privacy regulation, however, there are no trade-offs, only absolutist “solutions:” To them, privacy is so obviously desirable that they feel at ease in deciding what’s best for everyone else. Such absolutists often respond with righteous indignation and conspiratorial fulmination when challenged to identify the harm against which they’re protecting consumers, while disdainfully dismissing all talk of the benefits of online advertising as self-serving industry propaganda.[50]

VII. The Principled Alternative: Trust People & Empower Them

There is an alternative to this elitist mentality: freedom and personal responsibility. Individuals should be permitted to live a life of their own, even if they sometimes make mistakes or choices that are at odds with what elites think is best for them. [51]

Of course, the world isn’t perfect. In an ideal world, adults would be fully empowered to tailor speech and privacy decisions to their own values and preferences. Specifically, in an ideal world, adults (and parents) would have (1) the information necessary to make informed decisions and (2) the tools and methods necessary to act upon that information. Importantly, those tools and methods would give them the ability to not only block the things they don’t like—objectionable content, annoying ads or the collection of data about them—while also finding the things they want.

Achieving that ideal is likely impossible, but the good news is that we are moving closer to it with each passing day. Citizens have more tools and methods at their disposal than ever before which enable them to make decisions for themselves and their families. And this is true for both parental controls [52] and privacy controls.[53]

Of course, some speech and privacy elitists will argue that we can’t trust empowerment tools ( e.g., filters, rating systems, or other controls) that are created by companies or other affected parties. But rather than trying to enhance those tools and educate users about how to use them, these elitists skip right past user empowerment and channel their energies into regulations that would impose a top-down, one-size-fits all standard on all adults and families—or even into trying to craft the perfect “nudge” that will help users make what elites believe to be the “right” decisions. Of course, these tools can, and should, be improved. Those groups worried about speech/content and privacy issues should focus on how we might drive such protections from the bottom-up by empowering individuals instead of government bureaucrats. The goal in both cases should be a “let-a-thousand-flowers-bloom” approach, which offers diverse tools and strategies for our diverse citizenry.[54] We need not accept “one-size-fits” all approaches, whether they be regulatory mandates or “nudges,” based on the presumption that elites know best.

Finally, it is vital not to lose sight of what’s ultimately at stake here. If regulatory approaches trump the empowerment agenda we have described, the future of a free and open Internet—indeed, as technology converges, the future of all media—is at risk.[55] By imposing technological solutions from the top-down that can never keep pace with technological change, regulation necessarily forecloses freedom and innovation.[56] By contrast, individual empowerment allows innovation to flourish. The better approach across the board is education, not regulation.[57] Empowerment, not elitism, is the path forward. The digital elite should be leading this effort by developing and promoting technologies of empowerment, not crafting regulatory mandates to force their will upon us.[58]

#

Adam Thierer is a Senior Fellow with The Progress & Freedom Foundation and the director of its Center for Digital Media Freedom. Berin Szoka  is a Senior Fellow with PFF and the Director of PFF’s Center for Internet Freedom.

[1] . William A. Henry, In Defense of Elitism (1995) at 2-3.

[2] . See Adam Thierer, The Progress & Freedom Foundation, Congress, Content Regulation, and Child Protection: The Expanding Legislative Agenda, Progress Snapshot 4.4, Feb. 2008, www.pff.org/issues-pubs/ps/2008/ps4.4childprotection.html. Like American courts, we use the term “speech” as a broad catch-all for communications, including both actual speaking as well as other forms of transmitting, as well as receiving, information (“content”).

[3] . See generally Adam Thierer, Don’t Scapegoat Media, USA Today, Dec. 4, 2008, www.pff.org/issues-pubs/ps/2008/ps4.24scapegoatmedia.html; Marjorie Heins, Not in Front of the Children, “Indecency,” Censorship, and the Innocence of Youth (2001); Karen Sternheimer, It’s Not the Media: The Truth about Pop Culture’s Influence on Children (2003); Karen Sternheimer, Kids These Days: Facts and Fictions about Today’s Youth (2006).

[4] . See Adam Thierer, The Progress & Freedom Foundation, FCC Violence Report Concludes that Parenting Doesn’t Work, PFF Blog, Apr. 26, 2007, http://blog.pff.org/archives/2007/04/fcc_violence_re.html.

[5] . See Adam Thierer, The Progress & Freedom Foundation, Sen. Rockefeller Gives Up on Parenting at Senate Violence Hearing, PFF Blog, June 26, 2007, blog.pff.org/archives/2007/06/sen_rockefeller_1.html.

[6] . Adam Thierer, Conservatives, Porn, and “Community Standards,” The Technology Liberation Front, March 2, 2009, http://techliberation.com/2009/03/02/conservatives-porn-and-community-standards.

[7] . Berin Szoka & Adam Thierer, The Progress & Freedom Foundation, Online Advertising & User Privacy: Principles to Guide the Debate, Progress Snapshot 4.19, Sept. 2008, www.pff.org/issues-pubs/ps/2008/ps4.19onlinetargeting.html.

[8] . Jeff Chester, for decades the great gadfly of American advertising, has decried “the system … developed to track each and every one of us and our behavior for one-on-one marketing efforts” as “manipulative, intrusive and un-democratic.” Wendy Melillo, Q&A: Chester Writes the Book on Privacy, Dec. 11, 2007, www.gfem.org/node/227. For instance, Chester and other leading “privacy advocates” ridicule the idea of smart phones as a “liberating technology” and insist that,

Despite the glowing words about customization and personalized service, what marketers and advertisers are increasingly offering consumers is merely the illusion of free choice. Mobile operators offer their various options and services, not on an individual basis, but preconfigured according to segmented demographic profiles.

Center for Digital Democracy and U.S. Public Interest Research Group, Complaint and Request for Inquiry and Injunctive Relief Concerning Unfair and Deceptive Mobile Marketing Practices, Jan. 13, 2009 (emphasis original), www.democraticmedia.org/files/FTCmobile_complaint0109.pdf. See generally Berin Szoka & Adam Thierer, The Progress & Freedom Foundation, Targeted Online Advertising: What’s the Harm & Where Are We Heading?, Progress on Point 16.2, Feb. 2009, www.pff.org/issues-pubs/pops/2009/pop16.2targetonlinead.pdf.

[9] . Berin Szoka & Adam Thierer, The Progress & Freedom Foundation, COPPA 2.0: The New Battle over Privacy, Age Verification, Online Safety & Free Speech, Progress on Point 16.11, May 2009, www.pff.org/issues-pubs/pops/2009/pop16.11-COPPA-and-age-verification.pdf.

[10] . The Supreme Court has used a “right to privacy” to strike down laws against the use of contraception by married couples, Griswold v Connecticut, 381 U.S. 479 (1965), and abortion, Roe v. Wade, 410 U.S. 113 (1973).

[11] . Eugene Volokh, Freedom of Speech and Information Privacy: The Troubling Implications of a Right to Stop People From Speaking About You, 52 Stanford L. Rev. 1049 (2000), available at www.pff.org/issues-pubs/pops/pop7.15freedomofspeech.pdf.

[12] . See , Amicus Brief for Association Of National Advertisers, Cato Institute, Coalition For Healthcare Communication, Pacific Legal Foundation And The Progress & Freedom Foundation In Support Of Appellants, IMS Health v. Sorrell, No. 09-1913-cv(L), 09-2056-cv(CON) (2nd Cir. 2009), available at www.pff.org/issues-pubs/filings/2009/071309-Brief-Amici-Curiae-ANA-et-al-Second-Circuit-(09-1913-cv).pdf.

[13] . See Adam Thierer, The Progress & Freedom Foundation, Social Networking and Age Verification: Many Hard Questions; No Easy Solutions, Progress on Point No. 14.5, March 2007, www.pff.org/issues-pubs/ pops/pop14.8ageverificationtranscript.pdf; www.pff.org/issues-pubs/pops/pop14.5ageverification.pdfAdam Thierer, The Progress & Freedom Foundation, Statement Regarding the Internet Safety Technical Task Force’s Final Report to the Attorneys General, Jan. 14, 2008, www.pff.org/issues-pubs/other/090114ISTTFthiererclosingstatement.pdf; Nancy Willard, Why Age and Identity Verification Will Not Work—And is a Really Bad Idea, Jan. 26, 2009, www.csriu.org/PDFs/digitalidnot.pdf; Jeff Schmidt, Online Child Safety: A Security Professional’s Take, The Guardian, Spring 2007, www.jschmidt.org/AgeVerification/Gardian_JSchmidt.pdf.

[14] . Adam Thierer, The Progress & Freedom Foundation, Mandatory Data Retention: How Much is Appropriate, PFF Blog, June 26, 2006, http://blog.pff.org/archives/2006/06/mandatory_data.html

[15] . Adam Thierer, The Progress & Freedom Foundation, The Perils of Mandatory Parental Controls and Restrictive Defaults, Progress on Point 14.4, Apr. 11, 2008, www.pff.org/issues-pubs/pops/2008/pop15.4defaultdanger.pdf.

[16] . Adam Thierer, China’s Green Dam Filter and the Threat of Rising Global Censorship, PFF Blog, June 17, 2009, http://blog.pff.org/archives/2009/06/chinas_green_dam_filter_and_threat_of_rising_globa.html

[17] . They define choice architecture as follows: “A structure designed by a choice architect(s) to improve the quality of decisions made by homo sapiens. Often invisible, choice architecture is the specific user-friendly shape of an organization’s policy or physical building when homo sapiens come into contact with it. Examples of choice architecture include a voter ballot, a procedure for handling well-meaning people who forget a deadline, or a skyscraper.” Nudge Glossary of Terms, www.nudges.org/glossary.cfm.

[18] . Lawrence Lessig, Code and Other Laws of Cyberspace (1999) at 6.

[19] . See Adam Thierer, Code, Pessimism, and the Illusion of “Perfect Control,” Cato Unbound, May 2009, www.cato-unbound.org/2009/05/08/adam-thierer/code-pessimism-and-the-illusion-of-perfect-control

[20] . See Solveig Singleton & Jim Harper, With A Grain of Salt: What Consumer Privacy Surveys Don’t Tell Us, 2001, http://papers.ssrn.com/sol3/papers.cfm?abstract_id=299930.

[21] . As Cato Institute scholar Will Wilkinson has argued, the book’s “agreeably banal doctrine of choice-preserving helpfulness” blurs the lines between paternalism and libertarianism, and thus “the thrust of the conceptual renovation behind the term libertarian paternalism is to empower, not limit, political elites.” Why Opting Out Is No “Third Way,” Reason, October 2008, www.reason.com/news/show/128916.html. See also Adam Thierer, The Progress & Freedom Foundation, Sunstein’s “Libertarian Paternalism” is Really Just Paternalism, PFF Blog, April 7, 2008, http://blog.pff.org/archives/2008/04/sunsteins_liber.html.

[22] . See Robert Corn-Revere, “’Voluntary’ Self-Regulation and the Triumph of Euphemism,” in Rationales & Rationalizations: Regulating the Electronic Media (Robert Corn-Revere, ed., 1997), at 183-208.

[23] . Telecom Policy Report, Commission Settles Indecency Charges, But At What Cost?, June 30, 2004, http://findarticles.com/p/articles/mi_m0PJR/is_25_2/ai_n6091525.

[24] . See Adam Thierer, XM-Sirius, Regulatory Blackmail, and Diversity, June 17, 2008, http://blog.pff.org/archives/2008/06/xmsirius_regula.html.

[25] . See Comments of W. Kenneth Ferree on Implementation of Sirius-XM Merger Condition, The Progress & Freedom Foundation, MB Docket No. 07-57, March 30, 2009, www.pff.org/issues-pubs/filings/2009/033009siriusXMconditionfiling.pdf.

[26] . See Szoka & Adam Thierer, supra note 8 at 3.

[27] . See id. at 2.

[28] . Thomas Sowell, The Vision of the Anointed: Self-Congratulation as a Basis for Social Policy (1995) at 5.

[29] . Alice Marwick, To Catch a Predator? The MySpace Moral Panic, First Monday, Vol. 13, No. 6-2, June 2008, www.uic.edu/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/2152/1966; Wade Roush, The Moral Panic over Social Networking Sites, Technology Review, Aug. 7, 2006, www.technologyreview.com/communications/17266; Anne Collier, Why Techopanics are Bad, Net Family News, April 23, 2009, www.netfamilynews.org/2009/04/why-technopanics-are-bad.html; Adam Thierer, Parents, Kids & Policymakers in the Digital Age: Safeguarding Against ‘Techno-Panics,’ Inside ALEC, July 2009, at 16-17, www.alec.org/am/pdf/Inside_July09.pdf; Adam Thierer, Progress & Freedom Foundation, Technopanics and the Great Social Networking Scare, PFF Blog, June 10, 2008, http://techliberation.com/2008/07/10/technopanics-and-the-great-social-networking-scare.

[30] . Supra note 13.

[31] . In the 109th Congress, former Rep. Michael Fitzpatrick (R-PA) introduced the Deleting Online Predators Act (DOPA), which proposed a ban on social networking sites in public schools and libraries. DOPA passed the House of Representatives shortly thereafter by a lopsided 410-15 vote, but failed to pass the Senate. The measure was reintroduced just a few weeks into the 110th Congress by Senator Ted Stevens (R-AK), the ranking minority member and former chairman of the Senate Commerce Committee. It was section 2 of a bill that Sen. Stevens sponsored titled the “Protecting Children in the 21st Century Act” (S. 49), but was later removed from the bill. See Declan McCullagh, Chat Rooms Could Face Expulsion, CNet News.com, July 28, 2006, http://news.com.com/2100-1028_3-6099414.html?part=rss&tag=6099414&subj=news.

[32] . See Emily Steel & Julia Angwin, MySpace Receives More Pressure to Limit Children’s Access to Site, Wall Street Journal, June 23, 2006, online.wsj.com/public/article/SB115102268445288250-YRxkt0rTsyyf1QiQf2EPBYSf7iU_20070624.html; Susan Haigh, Conn. Bill Would Force MySpace Age Check, Yahoo News.com, March 7, 2007, www.msnbc.msn.com/id/17502005.

[33] . See, e.g., Letter of Henry McMaster, Attorney General, South Carolina to Attorney General Richard Blumenthal and Attorney General Roy Cooper Regarding Internet Safety Task Force (“ISTTF”) Report, January 14, 2009, www.scag.gov/newsroom/pdf/2009/internetsafetyreport.pdf

[34] . See Adam Thierer, The Progress & Freedom Foundation, Video Games and “Moral Panic,” PFF Blog, Jan. 23, 2009, http://blog.pff.org/archives/2009/01/video_games_and_moral_panic.html ; Adam Thierer, The Progress & Freedom Foundation, Fact and Fiction in the Debate over Video Game Regulation, Progress Snapshot 13.7, March 2006, www.pff.org/issues-pubs/pops/pop13.7videogames.pdf.

[35] . “All varieties of interference with the market phenomena not only fail to achieve the ends aimed at by their authors and supporters, but bring about a state of affairs which—from the point of view of their authors’ and advocates’ valuations—is less desirable than the previous state affairs which they were designed to alter. If one wants to correct their manifest unsuitableness and preposterousness by supplementing the first acts of intervention with more and more of such acts, one must go farther and farther until the market economy has been entirely destroyed and socialism has been substituted for it.” Ludwig von Mises, Human Action, at 858 (3rd ed. 1963) (1949).

[36] . See generally Adam Thierer, The Progress & Freedom Foundation, Media Myths: Making Sense of the Debate over Media Ownership (2005) at 119-123, www.pff.org/issues-pubs/books/050610mediamyths.pdf (Explaining how the third-person effect serves as a powerful explanation for the heated backlash that followed an FCC effort to moderately liberalize media ownership rules in 2003-04).

[37] . W. Phillips Davison, The Third-Person Effect in Communication, 47 Public Opinion Quarterly 1, Spring 1983, at 3.

[38] . For the best overview of third-person effect research, see Douglas M. McLeod, Benjamin H. Detenber, and William P. Eveland., Jr., Behind the Third-Person Effect: Differentiating Perceptual Processes for Self and Other, 51 Journal of Communication, Vol. 51, No. 4, 2001, at 678-695.

[39] . Vincent Price, David H. Tewksbury & Li-Ning Huang, Third-person Effects of News Coverage: Orientations Toward Media, Journalism & Mass Communications Quarterly, Vol. 74, at 525-540.

[40] . Douglas M. McLeod, William P. Eveland & Amy I. Nathanson, Support for Censorship of Violent and Misogynic Rap Lyrics: And Analysis of the Third-Person Effect, Communications Research, Vol. 24, 1997, at 153-174.

[41] . Hernando Rojas, Dhavan V. Shah, and Ronald J. Faber, For the Good of Others: Censorship and the Third-Person Effect, International Journal of Public Opinion Research, Vol. 8, 1996, at 163-186.

[42] . James D. Ivory, Addictive, But Not For Me: The Third-Person Effect and Electronic Game Players’ Views Toward the Medium’s Potential for Dependency and Addiction, University of North Carolina at Chapel Hill, School of Journalism and Mass Communication, Aug. 2002.

[43] . Albert C. Gunther, Overrating the X-rating: The Third-person Perception and Support for Censorship of Pornography, Journal of Communication, Vol. 45, No. 1, 1995, at 27-38

[44] . Supra note 37 at 14. Along these lines, a December 2004 Washington Post article documented the process by which the Parents Television Council, a vociferous censorship advocacy group, screens various television programming. One of the PTC screeners interviewed for the story talked about the societal dangers of various broadcast and cable programs she rates, but then also noted how much she personally enjoys HBO’s “The Sopranos” and “Sex and the City,” as well as ABC’s “Desperate Housewives.” Apparently, in her opinion, what’s good for the goose is not good for the gander! See Bob Thompson, Fighting Indecency, One Bleep at a Time, The Washington Post, Dec. 9, 2004, at C1, www.washingtonpost.com/wp-dyn/articles/A49907-2004Dec8.html.

[45] . See Chris Anderson, Free: The Future of a Radical Price at 112-118 (2009).

[46] . See Letter from Chris Jay Hoofnagle, Electronic Privacy Information Center, Beth Givens, Privacy Rights Clearinghouse, Pam Dixon, World Privacy Forum, to California Attorney General Lockyer, May 3, 2004, http://epic.org/privacy/gmail/agltr5.3.04.html.

[47] . See email from Adam Thierer to Declan McCullaugh on Politech Email discussion group, April 30, 2004, http://lists.jammed.com/politech/2004/04/0083.html (emphasis added).

[48] . See Complaint and Request for Injunction of the Electronic Privacy Information Center against Google, Inc., March 17, 2009, http://epic.org/privacy/cloudcomputing/google/ftc031709.pdf; see also Ryan Radia, Should the FTC Shut Down Gmail and Google Docs Because of an Already-Fixed Bug?, Technology Liberation Front Blog, March 18, 2009, http://techliberation.com/2009/03/18/should-the-ftc-shut-down-gmail-and-google-docs-because-of-an-already-fixed-bug/.

[49] . See Berin Szoka & Mark Adams, The Progress & Freedom Foundation, The Benefits of Online Advertising & the Costs of Regulation, PFF Working Paper, forthcoming.

[50] . Anti-advertising crusader Jeff Chester often resorts to questioning the motives of those who question whether his regulatory prescriptions would actually benefit consumers, see, e.g., http://techliberation.com/2009/06/17/behavioral-advertising-industry-practices-hearing-some-issues-that-need-to-be-discussed/#comment-11698840. See generally Jeff Chester, Digital Destiny: New Media and the Future of Democracy (2007).

[51] . “The only freedom which deserves the name is that of pursuing our own good in our own way, so long as we do not attempt to deprive others of theirs or impede their efforts to obtain it. Each is the proper guardian of his own health, whether bodily or mental and spiritual.” John Stuart Mill, On Liberty (Penguin Classics, 1859, 1986) at 72.

[52] . Adam Thierer, The Progress & Freedom Foundation, Parental Controls & Online Child Protection, Special Report, Version 4.0, Summer 2009, www.pff.org/parentalcontrols.

[53] . Adam Thierer, Berin Szoka & Adam Marcus, The Progress & Freedom Foundation, Privacy Solutions, PFF Blog, Ongoing Series, http://blog.pff.org/archives/ongoing_series/privacy_solutions.

[54] . Comments of Adam Thierer, The Progress & Freedom Foundation, In the Matter of Implementation of the Child Save Viewing Act; Examination of Parental Control Technologies for Video or Audio Programming; MB Docket No. 09-26, April 16, 2009, www.pff.org/issues-pubs/filings/2009/041509-%5bFCC-FILING%5d-Adam-Thierer-PFF-re-FCC-Child-Safe-Viewing-Act-NOI-(MB-09-26).pdf.

[55] . See Adam Thierer, FCC v. Fox and the Future of the First Amendment in the Information Age, Engage, Feb. 20, 2009, www.fed-soc.org/doclib/20090216_ThiererEngage101.pdf

[56] . “To act on the belief that we possess the knowledge and the power which enable us to shape the processes of society entirely to our liking, knowledge which in fact we do not possess, is likely to make us do much harm.” Friedrich von Hayek, “The Pretence of Knowledge,” in The Essence of Hayek, (Hoover Inst., 1984), at 276.

[57] . Adam Thierer, The Progress & Freedom Foundation, Two Sensible, Education-Based Legislative Approaches to Online Child safety, Progress Snapshot 3.10, Sept. 2007, www.pff.org/issues-pubs/ps/2007/ps3.10safetyeducationbills.pdf.

[58] . See, e.g., Berin Szoka, Google, CDT, Online Advertising & Preserving Persistent User Choice Across Ad Networks Through Plug-ins, Technology Liberation Front Blog, March 13, 2009, http://techliberation.com/2009/ 03/13/google-cdt-online-advertising-preserving-persistent-user-choice-across-ad-networks-through-plug-ins/.

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