http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/ Keeping politicians' hands off the Net & everything else related to technology Tue, 14 Feb 2012 19:26:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-74640 Authors@Google: Ken Auletta | 1pennybid.co Tue, 11 Oct 2011 20:44:27 +0000 http://techliberation.com/?p=24150#comment-74640 <p>[...] Ken Auletta visits Google's Mountain View office to present his book "Googled: The End of the World As We Know It". This event took place on November 11, 2009, as part of the Authors@Google series There are companies that create waves and those that ride or are drowned by them. As only he can, bestselling author Ken Auletta takes readers for a ride on the Google wave, telling the story of how it formed and crashed into traditional media businesses—from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft. With unprecedented access to Googles founders and executives, as well as to those in media who are struggling to keep their heads above water, Auletta reveals how the industry is being disrupted and redefined. Using Google as a stand-in for the digital revolution, Auletta takes readers inside Googles closed-door meetings and paints portraits of Googles notoriously private founders, Larry Page and Sergey Brin, as well as those who work with—and against—them. In his narrative, Auletta provides the fullest account ever told of Googles rise, shares the secret sauce of Googles success, and shows why the worlds of new and old media often communicate as if residents of different planets. Google engineers start from an assumption that the old ways of doing things can be improved and made more efficient, an approach that has yielded remarkable results— Google will generate about billion in advertising revenues this year, or more than the ... Ken Auletta visits Google's Mountain View office to present his book "Googled: The End of the World...llowfullscreen="true"> [...]</p> [...] Ken Auletta visits Google's Mountain View office to present his book "Googled: The End of the World As We Know It". This event took place on November 11, 2009, as part of the Authors@Google series There are companies that create waves and those that ride or are drowned by them. As only he can, bestselling author Ken Auletta takes readers for a ride on the Google wave, telling the story of how it formed and crashed into traditional media businesses—from newspapers to books, to television, to movies, to telephones, to advertising, to Microsoft. With unprecedented access to Googles founders and executives, as well as to those in media who are struggling to keep their heads above water, Auletta reveals how the industry is being disrupted and redefined. Using Google as a stand-in for the digital revolution, Auletta takes readers inside Googles closed-door meetings and paints portraits of Googles notoriously private founders, Larry Page and Sergey Brin, as well as those who work with—and against—them. In his narrative, Auletta provides the fullest account ever told of Googles rise, shares the secret sauce of Googles success, and shows why the worlds of new and old media often communicate as if residents of different planets. Google engineers start from an assumption that the old ways of doing things can be improved and made more efficient, an approach that has yielded remarkable results— Google will generate about billion in advertising revenues this year, or more than the … Ken Auletta visits Google's Mountain View office to present his book "Googled: The End of the World…llowfullscreen="true"> [...]

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-68906 Benson Tue, 18 May 2010 08:47:14 +0000 http://techliberation.com/?p=24150#comment-68906 <p>Mio Navman is very ill-informed about global warming, he probably picked up the story from People's mag. As far as the book concerned if writer has decided to interview Al Gore, the "inventor" of the Internet and co-inventor of global warming, I will save my time. If anyone thinks that CEOs will enlighten you with what they really think about the business, they are naive at best.</p> Mio Navman is very ill-informed about global warming, he probably picked up the story from People's mag. As far as the book concerned if writer has decided to interview Al Gore, the “inventor” of the Internet and co-inventor of global warming, I will save my time. If anyone thinks that CEOs will enlighten you with what they really think about the business, they are naive at best.

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-68142 Benson Tue, 18 May 2010 03:47:14 +0000 http://techliberation.com/?p=24150#comment-68142 <p>Mio Navman is very ill-informed about global warming, he probably picked up the story from People's mag. As far as the book concerned if writer has decided to interview Al Gore, the "inventor" of the Internet and co-inventor of global warming, I will save my time. If anyone thinks that CEOs will enlighten you with what they really think about the business, they are naive at best.</p> Mio Navman is very ill-informed about global warming, he probably picked up the story from People's mag. As far as the book concerned if writer has decided to interview Al Gore, the “inventor” of the Internet and co-inventor of global warming, I will save my time. If anyone thinks that CEOs will enlighten you with what they really think about the business, they are naive at best.

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-64195 The 10 Most Important Info-Tech Policy Books of 2009 — Technology Liberation Front Sat, 19 Dec 2009 05:16:31 +0000 http://techliberation.com/?p=24150#comment-64195 <p>[...] Ken Auletta – Googled: The End of the World As We Know It [my review] [...]</p> [...] Ken Auletta – Googled: The End of the World As We Know It [my review] [...]

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-64944 MikeRT Mon, 14 Dec 2009 18:45:32 +0000 http://techliberation.com/?p=24150#comment-64944 <p>What bothers me about Google is that they are clearly trying to embed themselves in every aspect of the web. They are the leading advertiser, leading search engine, now they are providing operating systems, browsers and a DNS service. Their behavior is indicative of a company that wants the same level of power over the Internet that Microsoft has over the desktop.</p> What bothers me about Google is that they are clearly trying to embed themselves in every aspect of the web. They are the leading advertiser, leading search engine, now they are providing operating systems, browsers and a DNS service. Their behavior is indicative of a company that wants the same level of power over the Internet that Microsoft has over the desktop.

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-64943 Mio Navman Spirit S500T Mon, 14 Dec 2009 15:32:54 +0000 http://techliberation.com/?p=24150#comment-64943 <p>Everyone knows that the end of the world is very near. <br>So we will have to take steps to stop the Global <br>warming of to decrease its effects to some extent.</p> Everyone knows that the end of the world is very near.
So we will have to take steps to stop the Global
warming of to decrease its effects to some extent.

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-64033 MikeRT Mon, 14 Dec 2009 14:45:32 +0000 http://techliberation.com/?p=24150#comment-64033 <p>What bothers me about Google is that they are clearly trying to embed themselves in every aspect of the web. They are the leading advertiser, leading search engine, now they are providing operating systems, browsers and a DNS service. Their behavior is indicative of a company that wants the same level of power over the Internet that Microsoft has over the desktop.</p> What bothers me about Google is that they are clearly trying to embed themselves in every aspect of the web. They are the leading advertiser, leading search engine, now they are providing operating systems, browsers and a DNS service. Their behavior is indicative of a company that wants the same level of power over the Internet that Microsoft has over the desktop.

]]> http://techliberation.com/2009/12/13/review-of-ken-aulettas-googled-the-end-of-the-world-as-we-know-it/comment-page-1/#comment-64031 Mio Navman Spirit S500T Mon, 14 Dec 2009 11:32:54 +0000 http://techliberation.com/?p=24150#comment-64031 <p>Everyone knows that the end of the world is very near. <br>So we will have to take steps to stop the Global <br>warming of to decrease its effects to some extent.</p> Everyone knows that the end of the world is very near.
So we will have to take steps to stop the Global
warming of to decrease its effects to some extent.

]]>