Never Be Late Again: Google Announces “Custom Time”

by on April 1, 2008 · 0 comments

Just when you think Google’s thought of everything, they come out with something new. The latest, announced today, is “Google Custom TIme.” The new g-mail feature, according to Google, will allow users to send pre-dated e-mails. Even better, the e-mails will show up in recipient”s inboxes as having been received — and even read — on the earlier date.


The service promises to be endlessly useful for the deadline-challenged among us. No more being late for deadlines, no more late birthday greetings. And the possibilities for reduced tension at tax time are intriguing.

According to one user who’s tried the system: “I used to be an honest person; but now I don’t have to be. It’s just so much easier this way. I’ve gained a lot of productivity by not having to think about doing the ‘right’ thing.”

The engineering challenges were daunting for even Google’s engineers, but using what they call an “e-flux capacitor,” they managed to resolve even grandfather paradox problems.

The announcement was crucially made on the first day of April, although it could have been dated virtually anytime.

Previous post:

Next post: