RFID Everywhere? Think again.

by on November 24, 2004

Many otherwise nice people are dizzy about RFID, which, they think, will see worldwide pervasiveness in the all-too-near future. Think again.

In a unique essay about the real world, Larry Shutzberg of Rock-Tenn Co. (consumer packaging, promotional displays, and recycled paperboard) notes that the costs of RFID include “tags, readers, printers, middleware, infrastructure, consulting, R & D, system changes, implementation, training, change management, and service provider fees.”

So just settle down, people: ubiquitous RFID will only follow ubiquitous funds to put it there, which is quite a long way off.

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About Jim Harper

Jim Harper is the Director of Information Policy Studies at The Cato Institute, the Editor of Web-based privacy think-tank Privacilla.org, and the Webmaster of WashingtonWatch.com. A Poli Sci major at the University of California at Santa Barbara, Jim served as Editor-in-Chief of the Hastings Constitutional Law Quarterly in his final year at Hastings College of the Law. Prior to becoming a policy analyst and advocate, Jim served as counsel to committees in both the U.S. House and Senate. He avoids genuine life experience by watching lots and lots of reality TV.

Read more articles by Jim Harper.

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